Headquartered in the global crossroads of the UAE, our consultancy serves as a strategic bridge for businesses operating in the world's most dynamic markets, from the high-tech hubs of the United States and India to the emerging landscapes of Georgia and beyond.

The name "Infology" represents our core philosophy: the synthesis of Information and Logic. We dismantle the complexities of global consumer behavior, transforming raw data into clear and actionable blueprints for success. Whether you are a startup navigating your first feasibility study or a multinational corporation refining a global pricing policy, we provide the architectural precision required to lead your industry.

In a borderless economy, we don't just help you compete; we help you redefine the market.

Our Vision

"To be the world’s most trusted architect of market evolution, where data-driven logic and cultural intelligence converge to empower brands across every continent."

Our Mission

"Our mission is to equip global enterprises with a definitive competitive edge through rigorous research, transformative strategy, and evidence-based innovation. We translate global market complexities into 'Infology' - delivering the clarity businesses need to launch, scale and thrive in any territory."

The Pillars of Our Approach

• Intelligence Without Borders: We apply universal analytical standards tailored to the unique cultural nuances of local markets.

• The Logic of Growth: Every recommendation we make is backed by the 'Infology' framework—ensuring feasibility before investment.

• Strategic Agility: We move at the speed of the global market, providing real-time insights that allow our clients to pivot with confidence.

• Radical Transparency: From pricing models to product development, we provide the raw truth behind the data to ensure long-term sustainability.

 

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Meet the Founder

Dr. Boris (Buba) Lezhava

Founder & Managing Director, Infology Management Consulting

With over two decades of experience at the intersection of marketing theory and global business practice, Dr. Boris (Buba) Lezhava established Infology Management Consulting to bring a new level of analytical rigor to the consulting landscape.

Dr. Lezhava’s career is defined by a unique "dual perspective": he is both a seasoned academic and a serial entrepreneur. As a Professor of Marketing and a former Dean of Caucasus School of Business, he has spent years researching and teaching the mechanics of competitiveness and service quality. His academic credentials include a PhD in Marketing from the joint program of Georgia State University (USA) and Caucasus University, and he has been instrumental in bringing Philip Kotler’s seminal work, "Marketing: An Introduction," to the Georgian language.

However, Boris is far from a traditional theorist. His "Infology" philosophy is forged in the fires of real-world business. From leading marketing and PR strategies for large-scale construction groups to founding successful ventures in the medical device and tourism sectors, he understands the high stakes of market entry and product development.

A Global Bridge-Builder Having worked across the USA, Georgia and the UAE, Dr. Lezhava possesses a rare cross-cultural intelligence. He understands that while the logic of marketing is universal, the application must be deeply local. Under his leadership, Infology Management Consulting serves as a strategic partner for companies looking to navigate complex markets with the confidence of data-driven insight.

"At Infology Management Consulting, we don't just offer advice. We offer a blueprint for market leadership based on the exact science of consumer behavior and the logical pursuit of competitive advantage." — Dr. Boris Lezhava